petopia® – A World First in Pet Education

Kellyville Pets, Australia’s largest independent pet store and animal welfare advocate, has launched petopia® – an online pet education, conservation and exploration platform, featuring the world’s first ever Reptile Masterclass Series.

The petopia® online Reptile Masterclass Series includes courses covering Bearded Dragon’s, Python’s and Turtle’s and the soon to be released Frog’s and teaches prospective and existing reptile carers how to successfully look after these fascinating animals in captivity.

Each Masterclass includes over two hours of engaging, cinematic content and is divided into easily digestible chapters focussing on topics including natural history, anatomy, habitat, general husbandry, diet, and conservation.

According to Kellyville Pets General Manager, Richard Sheen, the Reptile Masterclasses fill a demand in the market, recently created due to covid-19.

“Reptiles have always been a popular pet as they don’t require a large space to live, they leave no mess, they don’t smell, and make no noise. But over the past year and a half, we have seen a huge increase in the interest surrounding these unique pets.”

“Unfortunately, because of the covid-19 pandemic, new reptile keepers couldn’t partake in our in-store reptile courses that we have been operating for the past 25 years. There was also no similar course offered online.”

“As strong advocates of animal welfare and responsible pet care we wanted to create an educational platform that delivered the most accurate and up-to-date information on how to look after animals, that could be accessible to pet parents not only in Australia but on a global level. So, petopia® and our online pet Masterclasses were born.” Says Mr Sheen.

The petopia masterclasses are professionally shot with cinematic, high-definition visuals and are presented by Reptile Expert and conservationist, Ben Dessen.

Ben holds a Bachelor of Natural Science and has dedicated his life to animal welfare and conservation. Ben manages the Reptile Department at Kellyville Pets, having developed and presented the reptile masterclasses for the past 10 years. He is also a resident teacher at the Future Vet Kids Camp, is the Sanctuary Manager and Director of the Zambi Native Wildlife Sanctuary and is a member of Sydney Wildlife Rescue. Ben has also lived in the jungles of Borneo establishing an orangutan orphanage and rehabilitation centre and worked with Bob Irwin and Dr Harry Cooper on various wildlife projects and presentations.

“My vision is to encourage the responsible treatment of animals and nurture the conservationists of tomorrow. I believe these Masterclasses help do exactly that and I’m so excited that I can share my knowledge and passion for reptiles with the world. “Explains Mr Dessen.