INDUSTRY EVENTS:
Zoomark 2009 steams ahead
Zoomark
International 2009 is already attracting strong interest
from the pet supplies industry following its massive
promotional campaign which kicked off in April this
year.
Many Italian and foreign companies have already confirmed their participation in the show, and the event has gained the strong support of associations and companies across America, Brazil, China, Britain, Canada, and Australia.
Zoomark International 2009 is a unique opportunity to:
· Profit from maximum visibility by being part of a privileged event that attracts buyers from all over the world;
· Promote your presence in advance by creating your own company profile and launching your new products via the show website;
· Boost sales by showcasing your new products and promoting your services;
· Network with new customers, develop new business partnerships and open up your business perspectives;
· Meet delegations of foreign entrepreneurs.
More information can be found at the Zoomark website, www.zoomark.it
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AusBoard, AusGroom and PetExpo 2008!

Registrations are coming in thick & fast to attend the fantastic annual conferences & trade exhibition for groomers and boarders! Don’t delay your booking to avoid disappointment!! Please see www.piaa.net.au under Industry Events to download the fantastic program on offer! RETAILERS – if you are thinking of offering a grooming service in the future or your groom staff need additional training there is a 1 day bathing/brushing and basic grooming day included!!
BOOK YOUR ACCOMMODATION AND TRAVEL EARLY to secure the best rates! The longer you wait the more you will pay!
Same
applies for PetExpo! See over 97 exhibitors and 5000m2
of exhibition space. This is your industry on show and
is open to the national trade to attend (PIAA members
and non members)
Darling Harbour Sydney Sept 11-13. If you are thinking
of visiting the major event for the Australian Pet
Industry from interstate call Ozaccom on 1800 814 611
for great accommodation rates! Interstaters - take a
break, bring the family and experience all Sydney has to
offer!!
- Anne Saunders, AnEvent Management
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PIAA OFFICIAL PETEXPO 2008 SHOW CATALOGUE
Advertising is available to exhibitors only and will close early to allow the catalogue to be printed and distributed nationally in August. It will also be placed in the visitor satchels available at the show entry point.
Please call Bob or Narelle Croucher in relation to advertising. 02 9552 6200.
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Second-class catizens
There has always been a kind of rivalry between cat-lovers and dog-lovers, and a recent survey has declared a winner. According to research published in the Journal of the American Veterinary Medical Association (AVMA) earlier this year, dogs prevail. Not only do they get showered with more affection from their owners than cats; they’re also more likely to be given medical services like vaccinations, regular health checks and preventative dental care.
The study was conducted with 2,000 dog and cat owners over three months, and the findings clearly suggest that dog-lovers outweigh cat-lovers when it comes to spending money on whatever is necessary to keep their pet healthy (52% vs. 42%), to buying gifts for their pet (48% vs. 34%), and to miss their pet when they’re away from home (58% vs. 47%). In homes where cats and dogs lived side by side, a third of the cats weren’t being taken for yearly vet examinations, as opposed to just 13 per cent of dogs from the same household.
“The crisis is that cat health care is on the decline,” says AVMA spokesperson and veterinarian Jane Brunt. She believes that the trend goes hand-in-hand with the negative views of cats in popular culture.
“The stereotypes that surround cats are unfortunate – that whole ‘crazy cat lady’ thing, the feeling that cats are sneaky, cats are aloof,” Brunt says. “People seem to feel dogs are more affectionate and fun to be with, but that’s not necessarily the case.”
“Cats are seen as much more disposable,” says Kim McDonald, who has worked at McDonald Family Animal Rescue in Montreal for ten years. She had seen numerous situations in which families have abandoned or planned to euthanize their pet cats when they didn’t fit into their new plans, such as moving house. In one instance, a family planned to put down a cat they had owned for four years because it got anxious around their new puppy.
“The whole ‘out of sight, out of mind’ thing really applies with cats,” she says. “If (owners) are tired of them, they’ll just let them out and hope they don’t come home.”
In some cases the cruelty is even worse. Tina Doucette, who has been fostering homeless animals in the Edmonton area for years, can recall an instance last month when she took in a cat that had been doused in kerosene, thankful that it had escaped “before they did Step 2”.
Carol Boker, editor-in-chief of trade magazines Pet Product News and Pet Style News, says the preferential treatment of dogs above cats prevails even in the manufacturing world, where dog merchandise outnumbers cat merchandise from around two to one. She does suspect, however, that this may be due to the disposition of the animal itself rather than the bias of the owner.
“Dogs tend to roll with things easier,” says Boker. “Cats don’t want to be dressed up and have all that fuss made over them. They’re not into wearing jewellery.”
Source: Misty Harris, Montreal Gazette, May 2008
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